Puma enters metaverse / Hermes applies for trademark / Chinese industry raises $780m

Weekly round up on Friday 9th September 2022

“You’d be amazed how much research you can get done when you have no life whatsoever.” - Ernest Cline, Ready Player One

Welcome to the first edition of Metaverse Weekly, where we give you a roundup of what’s happened this week in a simple, easily digestible email every Friday. Let’s get started.

—

PUMA announced Black Station during New York Fashion Week. Black Station was PUMA’s home for innovative designs twenty years ago. This experience will begin with 2 never seen-before sneakers releasing this week.

—

Hermes submitted a trademark application for NFTs, the metaverse, and Cryptocurrencies. The famous French luxury brand is planning to expand into virtual marketplaces, digital clothing, meta-fashion shows, and more.

—

Chinese industry has raised $780 Million, and it is projected to reach $5.8 trillion in investments by 2030. Currently there are 160,000 “Chinese virtual human enterprises” and 20 provinces or cities that are already supporting a metaverse.

—

Renault Korea signed a partnership with Sandbox to establish digital experiences in the ethereum-based metaverse. The partnership aims to attract more people to the Sandbox metaverse, whilst also expanding the brand’s potential customer base.

—

Meta (formerly Facebook) is testing immersive learning in select universities in the USA as part of their metaverse push. Meta is investing heavily in the metaverse with founder Mark Zuckerberg believing the space will generate billions in revenue.

—

13 new metaverse & web3 startups will be making their public debut during the Outlier Venture Diffusion event, taking place on 12 September. Check them out for yourself and on the 12th September you can vote for you favourite.

---

See you next week for your weekly digest of metaverse news.

This newsletter is brought to you by Metalinq - Let us know what you think of this newsletter on Twitter.

If you find this email useful you can forward this to your friends using the link below!